regarding the specific fonts used in EasyJet's advertising campaigns. See how designers approach app redesigns
The original inspiration for the "easy" brand, known for its extra-bold, rounded serifs. EASYJET ROUNDED BOOK FONT
By using a rounded "Book" weight for its core text, EasyJet positions itself as the "friendly uncle" of European skies. It says, "We are cheap, but we are not mean." regarding the specific fonts used in EasyJet's advertising
Unlike many rounded fonts that become muddy at small sizes, the EasyJet Book font maintains large open spaces inside letters like 'e', 'c', and 'a'. The 'a' is a double-story variant (a curved top with a straight stem), which is unusual for a rounded font. known for its extra-bold
regarding the specific fonts used in EasyJet's advertising campaigns. See how designers approach app redesigns
The original inspiration for the "easy" brand, known for its extra-bold, rounded serifs.
By using a rounded "Book" weight for its core text, EasyJet positions itself as the "friendly uncle" of European skies. It says, "We are cheap, but we are not mean."
Unlike many rounded fonts that become muddy at small sizes, the EasyJet Book font maintains large open spaces inside letters like 'e', 'c', and 'a'. The 'a' is a double-story variant (a curved top with a straight stem), which is unusual for a rounded font.